bioplastics
Plastics from Plants “Plastics derived from plant materials currently make up 0.2% of the roughly 350 million metric tons of plastics consumed each year in the world, industry and independent analysts say. But that volume [...]
social shopping
Shop, Talk, Buy, Shriek “The centerpiece of the [eBay] campaign is a six-week Web series, featuring Ms. [Samantha] Bee, called ‘Unwrap Attack,’ which is inspired by the so-called Christmas gift freakout videos on YouTube. [...]
third places
The Great Good Place, a book by the urban sociologist Ray Oldenburg, talks about the social and psychological importance of what he calls "third places." He designates home as "first place" and work as [...]
2-D bar codes
Yes You Scan “two-dimensional bar codes … 2-D bar code technology… . the bar codes — also called quick response or QR bar codes — which consumers can scan with their smartphone and, within seconds, [...]
neuromarketing
Probing Unconscious Purchasing ” … neuromarketers, a nascent group of researchers who use techniques from neuroscience to analyze people’s responses to products and promotions. Neuromarketing’s raison d’être derives from the fact that the brain [...]
domainers
Name Game “Mr. Faler, a former police officer who once worked the narcotics beat, has registered more than 1,000 marijuana-related Internet domain names, including oddities like icecreammarijuana.com and marijuanapastry.com… . He is part of an [...]